Fire Fox super bikes are becoming a craze among the youth in India, especially in Ahmedabad. After me and Swati visited Fire Fox Showroom on S.G. Highway, we got to know some interesting facts about the craze for these cycles. The same day, a customer (also a firefox owner) had specially come from Jamnagar for the Fire Fox accessories as they are available only at the exclusive showrooms which are a few selected in whole of India. The sales woman at the showroom Tejal, told us that they are selling at least one Fire Fox everyday so roughly 25-30 each month and the showroom is about 3 years old. But its still a good sale for a premium cycle brand which costs anything between Rs. 7-8,000 upto Rs. 1.5 lakh.
Most of their customers are here to buy cycles for school going kids in higher classes aged 15-16. They also had cycles for toddlers aged 2-4 years, but since they way expensive as compared to cycles by other brands, they hardly sell. Then their customers are also cycling enthusiasts and people who have higher incomes including builders, doctors, etc.