Monday, March 8, 2010

We've got a logo!

Finally we got a logo for our campaign. Designed by our friend and 1st year student of Graphic Design, Swati Rao, here at NID. We wanted a simple and easy to print logo which could give the idea of this campaign through the use of colours and form. We didnt wanted to have a bicycle profile as the logo which is mostly used in such campaigns, so the quadrilateral in the logo sort of depicts the bicycle frame, which is an indirect depiction of bicycle campaign. We are looking forward to some more graphical solutions for our promotional campaign.

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